Foundation Digital Media Blog

  VIDEO EDITING FOR CONTINUITY October 27, 2022  |  Video Editing Video Editing For Continuity: Definition, Tips, and Tricks to Keep Your Audience Engaged Video Editing For Continuity is the art of creating a smooth and cohesive experience for video viewers. It involves putting together all the shots (scenes) in your film or video to make a flowing, cohesive story, which means paying attention to things like: Shot types (close-up, wide shot, etc.) Camera angles Continuity of action and movement Editing pace Sound and music Good Video Editing For Continuity  helps keep your audience engaged in the story you’re telling rather than jarring them out of it. Here are some principles to assist you with creating continuity edits in your work: Use a Storyboard For Solid Video Editing For Continuity  A storyboard can be a few sketches on a piece of paper, or you can use specialized software like Storyboard That. Each storyboard provides a visual guide through the filming ...

  BTS PHOTOS October 13, 2022  |  Video Production Behind-the-scenes images always seem to spark interest. There’s a lot that goes into the final images you see in films, documentaries, or even corporate video work. Below are a couple of quick samples from a recent shoot at  Miles & Stockbridge  in Washington DC. This particular location featured some beautiful city backdrops with lots of natural daylight. The trick in these situations is to match the color temperatures but also manage the exposure of the background relative to the subject’s face. Easier said than done in some cases, but when that balance is spot on the results can be impressive. Want to learn more about this project or the video industry?  Contact Us  or   Follow our weekly blog BTS Video Shoot BTS Video Shoot (Finished Shot) ABOUT  JOHN FOUNDAS John Foundas is a multiple Emmy and Telly award-winning Director of Photography, Producer, and Editor in Washington DC. He...

  HOW TO USE CREATIVE SOUND DESIGN IN YOUR MARKETING VIDEOS October 10, 2022  |  Video Production How to Use Creative Sound Design in Your Marketing Videos As a marketer, you know that video is a powerful tool to reach your audience. And one of the best ways to make your videos stand out is by incorporating creative sound design. Good sound design adds  realism and emotion  to your marketing content and can help you tell a more compelling story. What Is Sound Design? Sound design includes the use of music and sound effects to  enhance a video’s branding , atmosphere, and emotion. It can make your videos more engaging and memorable and is moderately easy to incorporate — though tricky to master. Creative sound design can make your video come alive and significantly impact results, whether you’re trying to evoke a particular feeling or create a certain atmosphere. But how do you incorporate good sound design? Let’s examine a few ideas. How to Work with Sound ...