Foundation Digital Media Blog

  THE IMPORTANCE OF STORYTELLING June 11, 2022  |  Video Production The Importance of Storytelling Within Documentary Films Documentary films have long been exploring hard topics and tackling social issues. Oftentimes, filmmakers are compelled to expose the facts, but they neglect the importance of storytelling in their movies. Storytelling is an essential component of a hard-hitting documentary. It fosters a sense of connection with the audience, changes their opinions, and allows them to follow the characters on their journey. If you have been uncertain about how storytelling should be worked into your documentary, you will be convinced by these reasons to prioritize it. Connecting with the Audience The most important reason why storytelling must be a priority in documentary films is that it is how your viewers will connect with the film. You may be tempted to make the core issue the central theme of the documentary, but it should also find a way to be relevant to your ...

  INCLUDE VIDEO IN YOUR COMPANY PRESENTATIONS May 6, 2022  |  Video Production 5 Reasons to Include Video in Your Company Presentations Many business professionals understand the importance of routine company meetings but wish that there was a more exciting way to take on these tasks. Employees dread going to yet another meeting filled with facts, figures, and dry slideshow presentations. This is why many companies are now turning to new mediums to engage employees. If you have been thinking about including video in your company presentations, here are a few reasons your staff will thank you for it. 1. Retain More Information Faster Managers and executives need to know the   latest video trends  so that they can keep up with the myriad of ways that their staff connects with video. Why does it matter if you decide to include video in your company presentations? You might be surprised by just how much more effective it is to use video or interactive video with you...

  WHITEBOARD ANIMATION VIDEOS April 19, 2022  |  Video Production The Dos and Don’ts of Whiteboard Animation Videos You are looking for a fresh and creative way to engage your audience, whether that means your staff or your customers. Whiteboard animation videos are growing rapidly in popularity, making it more likely that your company will want to create these types of videos. Unfortunately, there are a lot of content creators out there who haven’t yet mastered the art of this unique video style.  Before you put out your own video, here is a comprehensive list of things you will want to do and things to avoid. Do Present a Clear Message If you are just   getting started with animated videos , it can be tempting to create one large and comprehensive video that tackles all of your issues at once. This is generally not advised because shorter videos perform better. Instead of including everything and the kitchen sink, try to stick to just one clear and focused mes...