Foundation Digital Media Blog

  WHEN TO HIRE A PROFESSIONAL VIDEO PRODUCTION COMPANY January 30, 2023  |  Video Production When is it Time to Hire a Professional Video Production Company? Creating a video for your  business  can be a great way to showcase your products or services, engage with customers, and build brand awareness. However, creating a professional-looking video is not always easy, especially if you don’t have the necessary skills or equipment. In these situations, it may be time to consider hiring a professional video production company. Why You Should Consider Hiring a Professional Video Production Company There are several reasons why you should consider: Expertise: Professional video production companies have the skills and knowledge to create high-quality videos that will capture the attention of your target audience. They know how to use the latest equipment and software, and they can apply the latest techniques to make your video look and sound great. Efficiency: Creati...

  REMOTE CONTENT CREATION January 24, 2023  |  Video Production 5 Strategies for Remote Content Creation Creating content remotely can be a challenge, especially when it comes to staying organized and productive. However, with the right strategies in place, it is possible to create high-quality content from the comfort of your own home. In this blog post, we will discuss five strategies for remote content creation that can help you stay on track and produce great content. Set Clear Goals One of the most important things to do when creating content remotely is to set clear goals. This means identifying what you want to achieve with your content, who your target audience is, and what kind of content will be most effective in reaching them. Once you have a clear understanding of your goals, it will be much easier to stay focused and produce content that is tailored to your target audience. Create a Content Calendar Another important strategy for remote content creation is to...

  BUDGET FOR YOUR BUSINESS VIDEO January 17, 2023  |  Video Production Creating a  Foolproo f Budget for Your Business Video Achieving success with your business video requires proper budgeting and planning. You only have one chance to make a good first impression, so it’s important to get the details right. In this blog post, we will discuss the key components of creating a foolproof budget for your business video.   Start With a Goal in Mind   Before you begin planning your budget, it’s important to have an idea of what you want to achieve with the video. Are you looking to increase  brand awareness ? Generate more leads? Educate customers about your product or service? Make sure that your goal is clear and focused before you start putting together your budget. This will help keep you on track and ensure that every decision you make helps bring you closer to achieving your goal.   Research Production Costs   Once you know what type of video...

  WASHINGTON DC VIDEO PRODUCTION January 9, 2023  |  Video Production Why Hire a Washington DC Video Production Company? The Washington DC area is home to some of the most experienced and talented video production companies in the country. With their decades of experience, these companies know how to create a stunning video that will attract viewers, generate interest in your product or service, and help you stand out from your competition. Let’s take a look at why you should consider hiring a video production company from the Washington DC area. Expertise & Experience: Washington DC video production companies have decades of experience creating videos that capture an audience’s attention with  powerful storytelling . These companies understand how to create compelling visuals, edit footage for maximum impact, and add just the right music to give a video an extra spark. Plus, they know how to work within various budgets and timelines. This means that you can trus...

  LATEST VIDEO MARKETING TRENDS December 13, 2022  |  Video Production Tips for Staying Up-to-Date on the Latest Video Marketing Trends Video marketing is constantly evolving. What worked last year may not work well anymore, and what’s popular right now might be old news by the time you finish reading this sentence. So how can you stay up-to-date on the latest video marketing trends? Here are a few tips: Use Google Alerts You can set up Google Alerts for keywords related to video marketing, such as “video marketing trends” or “video SEO tips.” You’ll receive a notification whenever new content is published containing those phrases. Join Marketing Groups on Social Media Many active social media sites like LinkedIn and Facebook host groups where marketing professionals share tips and ideas. Search for groups that focus on video marketing, and join a few that look helpful. Attend Conferences Plenty of conferences focus on video marketing (and marketing in general). Attending...

  USING VIDEO ON LINKEDIN TO UP YOUR MARKETING STRATEGY November 7, 2022  |  Video Production The Importance of Using Video on LinkedIn to Amp Up Your Marketing Strategy Using video on LinkedIn in your marketing strategy can help increase your audience, command more attention, share your brand, boost your earnings, target the right audience, and get more traffic. You’re missing out on a massive opportunity if you’re not using  video on  LinkedIn  as a part of your marketing strategy. It’s a potent tool that can help you achieve your marketing goals. Learn more about why you should use it and how to start today. Why Use Video on LinkedIn Reach a Wider Audience It’s a great idea to start using video on LinkedIn if you want to reach a wider audience. Video is one of the most popular types of content on the internet, and it’s only getting more popular. LinkedIn supports videos up to 15 minutes long, which presents a great opportunity to showcase what your busin...