Foundation Digital Media Blog

  Sony FX2 Camera Review May 28, 2025  |  Video Production Sony FX2 Camera Review: Compact Powerhouse for Filmmakers Sony continues to push the boundaries of filmmaking technology, and the new  Sony FX2 camera  is a testament to that innovation. Designed to slot perfectly between the FX3 and the FX6, the FX2 brings professional-grade features into an ultra-compact body, ideal for independent  filmmakers , documentary creators, and content producers looking for cinematic results without the bulk. What Is the Sony FX2? The Sony FX2 is a full-frame cinema camera that combines the DNA of Sony’s acclaimed Cinema Line with the portability and versatility required by today’s  content creators . With a body only slightly larger than the FX3, the FX2 maintains a minimalist design while packing in upgraded heat management, better audio connectivity, and improved workflow features. It features a 10.2MP full-frame back-illuminated Exmor R CMOS sensor paired with t...

  Best In Show: NAB 2025 Wrap May 1, 2025  |  Video Production Best Products from NAB 2025: Innovations in Broadcast and Media Technology The 2025 NAB Show in Las Vegas showcased a plethora of groundbreaking products that are set to redefine the  broadcast and media  technology landscape.  From advanced production tools to innovative display solutions, here are some of the standout products that garnered attention at the event.​ DJI’s Award-Winning Innovations DJI continued to impress with its latest offerings, including the Ronin and Osmo series.   These products received multiple awards at NAB 2025, highlighting their excellence in design and functionality.   The Ronin series, known for its stability and versatility, and the Osmo series, offering compact solutions for content creators, were among the top picks of the show.  ​ PR Newswire FOR-A’s Software-Based Production Solutions FOR-A introduced the IMPULSE platform, a software-based prod...

  The Masters Golf Tournament 2025 is Revolutionizing Viewing April 10, 2025  |  Video Production Transforming the Way We Watch Golf The  Masters Golf Tournament 2025  has once again captivated golf enthusiasts around the globe, but this year, the excitement isn’t just about who’s chasing the green jacket—it’s also about the incredible strides in  video technology  that are redefining how we experience the game. From  4K Ultra HD streaming  to  AI-driven highlight reels  and  360-degree VR experiences , this year’s tournament is a true showcase of how traditional sports can embrace innovation while preserving the essence of the game. The Masters has always been about elegance and precision, and in 2025, that now applies equally to its  digital viewing experience . 4K and 8K Streaming for Unmatched Visual Quality The 2025 Masters is being broadcast in  4K Ultra HD  with select feeds now offered in  8K resolut...

  Common Mistakes to Avoid When Producing a Non-Profit Video: A Client’s Perspective Creating a compelling non-profit video is essential for telling your organization’s story, engaging donors, and inspiring action. However, many non-profits, especially those without a background in video production, can easily fall into common pitfalls. As a client looking to produce a non-profit video, understanding these mistakes and avoiding them can significantly improve the quality of your project and the impact it will have. In this blog post, we’ll discuss some of the key mistakes to avoid when producing a non-profit video from the client’s perspective. 1. Not Defining Clear Goals and Objectives One of the biggest mistakes clients make is not clearly defining the goals of their video. What do you want your audience to do after watching the video? Whether it’s donating, signing up for a newsletter, or simply learning more about your cause, it’s crucial to establish your objectives early on. W...

5 Steps to Surpass Your Competition with Video Marketing March 7, 2025  |  Video Production 5 Steps to Surpass Your Competition with Video Marketing In today’s digital landscape, video marketing has become one of the most effective ways to connect with audiences, increase brand awareness, and drive conversions. With  more businesses leveraging video content , standing out from the competition has never been more crucial. So, how can you outperform your competition with video? The answer lies in creating compelling and strategic video content. Here are five proven steps to help you achieve this. 1. Understand Your Audience’s Needs The first step in outperforming your competition with video is understanding your target audience. Without knowing who your audience is and what they care about, you risk creating videos that miss the mark. Take time to research your audience’s preferences, pain points, and desires. Use tools like social media insights, customer surveys, and Goog...

  How to Start a Podcast February 25, 2025  |  Video Production How to Start a Podcast: A Beginner's Guide to Creating Your Own Show Podcasting has become one of the most popular and accessible ways to share content with an audience. Whether you want to dive into storytelling, discuss niche topics, or share your expertise, starting a podcast is a fantastic way to  engage with your listeners . But how do you get started? Here's your step-by-step guide on how to start a podcast. 1. Define Your Podcast Concept The first step in creating a podcast is defining your concept. What will your show be about? This is your opportunity to narrow down your niche, so choose something you're passionate about and that has a potential audience. Consider these questions when defining your podcast concept: What is the purpose of your podcast? Will you educate, entertain, or inspire? Who is your target audience? What topics will resonate with them? What makes your podcast unique? Think a...